Cees Links, general manager of the Qorvo Wireless Connectivity business, is considered a pioneer in wireless data, advancing and integrating the worlds of mobile computing and continuous networking. He began his career at NCR Computers, where he was responsible for developing the world's first wireless local area network (LAN) product in 1990. He continued his innovative work in wireless technology under different companies, including AT&T, Lucent Technologies and Agere Systems, and in 1999 closed a deal with Apple that made wireless LANs a standard feature in notebook computers.
In 2004, he founded GreenPeak Technologies, a fabless semiconductor company focused on wireless technology for ultra-low power, remote sense and control networks for consumer electronics. In 2016, GreenPeak was acquired by Qorvo.
As head of the Qorvo Wireless Connectivity business unit, Links leads the design and development of wireless semiconductor systems for connected devices, including advanced RF chips and software for smart home data communications and the Internet of Things (IoT).
He helped establish the Wi-Fi Alliance, as well as the IEEE 802.11 standardization committee, which has become the basis for ZigBee sense and control networking technology and standardization.