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Meghna Eichelberger is currently an Expert Principal in the Health Care practice of the Boston Consulting Group where she is the global topic lead for MedTech marketing & launch excellence topic areas. Her project work and topic focus has been around next-gen marketing, value-based digital innovation, clinical and economic evidence generation, innovative commercial models, and optimizing new product development for global MedTech clients. Prior to BCG, Meghna spent ~14 years in the medical device industry in senior marketing, program management, and business development roles at C.R. Bard, Philips Healthcare, and Cambridge Heart. Her experience spans capital, disposable, and service portfolios, >$150M franchise portfolio management, product development, and global commercial launch for numerous products. Meghna holds an MBA from Babson College, an MS with high honors in Biomedical Engineering from Case Western Reserve University, and a BS in Biomedical Engineering from Cornell University